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A little about me

Business Operations & Marketing Support for Trades and Service Businesses.

Alice Acosta, founder of YBO Solutions

Hi, I’m Alice Acosta, founder of YBO Solutions on the Sunshine Coast, Queensland. YBO is Business Operations & Marketing Support for Trades and Service Businesses. I take care of the admin, online presence and day-to-day operations that get pushed aside, so you can get back to running your business.

I started in events in 2006 and went on to build and run my own marketing and events company in Brazil. In 2017 I sold it and moved to Australia to start a new chapter.

Here, my husband and I opened a construction company, and I built the business side from the ground up: administration, processes, quotes and estimations. That is where YBO Solutions comes from. I know first-hand how much admin sits behind every job, and how easily marketing and an online presence get pushed to the bottom of the list.

Qualifications and experience

To understand the Australian market properly, I completed certifications in Community Services and Business here in Australia. They taught me what local communities need, how marketing really works here and what the customer journey looks like. I also hold a Business Administration degree and an MBA in Project Management, and I keep learning, with specialist courses offered by Google, OpenAI and Anthropic, focused on Google tools and AI.

Today I lead YBO Solutions from the Sunshine Coast, with a small online team across Brazil, the United States and the Philippines.

My team and partners

We are a team. I lead YBO Solutions, look after your strategy and keep everything on track, and I work hands-on with a small online team across Brazil, the United States and the Philippines who help with the execution of the work.

When a project needs a specialist, such as a web designer, we also work with trusted partners.

How I work

Everything is done online and asynchronously. You send me what you need when it suits you, I get it done, and we skip the unnecessary meetings. Less meetings. More getting things done.

What I can help with

  • Google Business Profile management
  • Admin, data entry and spreadsheets
  • Social media support
  • Website updates
  • Business operations support

Common questions

What does YBO Solutions do?

YBO Solutions provides Business Operations & Marketing Support for Trades and Service Businesses: admin and data entry, Google Business Profile, social media, website updates and day-to-day operations support, delivered online across Australia.

Who is YBO Solutions for?

YBO Solutions supports Australian trades and service businesses, such as builders, electricians, plumbers, landscapers, cleaners and other small business owners who are too busy to keep up with admin and marketing.

Where is YBO Solutions based?

On the Sunshine Coast, Queensland. Services are delivered remotely, so I work with business owners right across Australia.

Do we need to have calls?

Not unless you want to. Most work runs through a simple brief and written updates, so you save time and avoid unnecessary meetings.

You focus on the work you do best. I take care of the strategy and the execution. From your Google Business Profile, social media and website to your admin, data and day-to-day operations, I keep your marketing and business administration organised and moving, so nothing important gets left on the to-do list.

Not sure where to start? Get your Google Business Profile reviewed, or send me a message and tell me what is sitting on your to-do list.

Fale conosco!